Code

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SKU: 9781478019008
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In Code Bernard Dionysius Geoghegan reconstructs how Progressive Era technocracy as well as crises of industrial democracy and colonialism shaped early accounts of cybernetics and digital media by theorists including Norbert Wiener, Warren Weaver, Margaret Mead, Gregory Bateson, Claude Lévi-Strauss, Roman Jakobson, Jacques Lacan, Roland Barthes, and Luce Irigaray. His analysis casts light on how media-practical research forged common epistemic cause in programs that stretched from 1930s interwar computing at MIT and eugenics to the proliferation of seminars and laboratories in 1960s Paris. This mobilization ushered forth new fields of study such as structural anthropology, family therapy, and literary semiology while forming enduring intellectual affinities between the humanities and informatics. With Code, Geoghegan offers a new history of French theory and the digital humanities as transcontinental and political endeavors linking interwar colonial ethnography in Dutch Bali to French sciences in the throes of Cold War-era decolonization and modernization.  Bernard Dionysius Geoghegan traces the shared intellectual and political history of computer scientists, cyberneticists, anthropologists, linguists, and theorists across the humanities as they developed a communication and computational-based theory that grasped culture and society in terms of codes. Bernard Dionysius Geoghegan is Senior Lecturer in the History and Theory of Digital Media at King’s College London. Acknowledgments  ix
Introduction. Codification  1
1. Foundations for Informatics: Technocracy, Philanthropy, and Communications Sciences  21
2. Pattern Recognition: Data Capture in Colonies, Clinics, and Suburbs  53
3. Poeticizing Cybernetics: An Informatic Infrastructure for Structural Linguistics  85
4. Theory for Administrators: The Ambivalent Technocracy of Claude Lévi-Strauss  107
5. Learning to Code: Cybernetics and French Theory  133
Conclusion. Coding Today: Toward an Analysis of Cultural Analytics  169
Notes  181
Bibliography  221
Index  245

“In a wide-ranging recontextualization of cybernetics and related disciplines, Bernard Dionysius Geoghegan’s Code unearths new and compelling connections between the human sciences and regimes of technocratic control in the United States from the 1930s through the 1970s. This is the kind of book that upends standard intellectual histories, making it essential reading for everyone from deconstructionists to historians of postwar communication theories. Highly recommended.”
“After reading this original and fascinating book, you will never look at key thinkers of the twentieth century in the same way. Bernard Dionysius Geoghegan shows how information theory, game theory, and cybernetics developed in the United States in the 1940s and 1950s played a key role in shaping the ideas of Claude Lévi-Strauss, Roland Barthes, and others who wanted to bring scientific methods to the study of culture. Today, when humanities are again strongly influenced by new techno paradigms (AI, data science), the archeology of ‘techno-humanities’ for the first time revealed in Code is particularly relevant.”
“Before there was poststructuralism, there was cybernetics. In this comprehensive, highly original history, Bernard Dionysius Geoghegan weaves the two worlds back together and reveals French Theory’s long-forgotten debt to Cold War America. If you thought Foucault freed us from The Man, this book will make you think again, hard.”

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Weight 1 oz
Dimensions 1 × 6 × 9 in